Dr. Seuss' The Lorax Promo Offer

Title : Dr. Seuss' The Lorax
Category: Movies
Brand: TCM
Item Page Download URL : Download Movie
Rating : 4.5


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The imaginative world of Dr. Seuss comes to life like never before in this visually spectacular adventure from the creators of Despicable Me! Twelve-year-old Ted will do anything to find a real live Truffula Tree in order to impress the girl of his dreams. As he embarks on his journey, Ted discovers the incredible story of the Lorax, a grumpy but charming creature who speaks for the trees. Featuring the voice talents of Danny DeVito, Ed Helms, Zac Efron, Taylor Swift, Rob Riggle, Jenny Slate, and Betty White, Dr. Seuss’ The Lorax is filled with hilarious fun for everyone!An animated rendition of Dr. Seuss's classic book about the threat of industrialization to nature, The Lorax opens in Thneedville--a town never depicted in the original book. Thneedville is an artificial place, made primarily from plastic. It sports inflatable trees, fast cars, and air quality so poor that the residents are forced to purchase bottled fresh air. In another new twist to the story, 12-year-old Ted (Zac Efron) discovers that his crush Audrey (Taylor Swift) wants nothing more than to see a long-extinct Truffula Tree, so he sets out to impress her by finding one. Since there are no real trees in Thneedville, Ted acts on the crazy stories of his grandmother (Betty White), venturing beyond the city's walls into the desolate wasteland to locate a mysterious creature called the Once-ler (Ed Helms). Here the story and animation begin to more closely follow the book. Ted discovers the grumpy recluse, who reluctantly begins to tell him a tale about a once-perfect landscape filled with beautiful Truffula Trees and cute frolicking animals--a landscape now decimated by one greedy young man's insatiable appetite for profit. The beauty and wonder of the Truffula forest and its creatures are right out of Dr. Seuss's illustrations. While the forest creatures may not be directly referred to as Brown Bar-ba-loots, Swomee-Swans, and Humming-Fish, the cute little bears, funny-looking ducks, and especially charming trio of singing fish are instantly recognizable. They serve, as they do in Dr. Seuss's book, to add just the right amount of humor and levity to what would otherwise be a pretty heavy-handed message from the Lorax (Danny DeVito) about environmental preservation. Ted's hormonal instincts to impress Audrey slowly begin to take a back seat to the plight of the lost trees and animals, and the Once-ler's assertion that "Unless someone like you cares a whole awful lot, nothing is going to get better" rings true by the end of the film. The abundance of original music is a nice and unexpected addition to the story, though why neither Efron nor Swift actually gets to sing is perplexing. (Ages 5 and older) Tami Horiuchi

Features :

• Factory sealed DVD

Review :
"Everybody Needs a Thneed!"
Based upon the book by Dr. Seuss (whose name is officially part of the title), THE LORAX has been contemporized a bit making it accessible to not only super-environmental-types, but to those who were raised upon conservation and not environmentalism. In THE LORAX, Ted (Zac Efron) is a twelve-year-old boy who lives in the plasticized, walled city of Thneedville. Ted is in love with a teenage girl named Audrey (Taylor Swift). Audrey doesn't quite fit in Thneedville and paints the back of her house full of colorful trees which no longer exist. She longs to see a real tree and Ted becomes determined to find one for her. During dinner one night, Ted's Grammy Norma (Betty White) tells Ted that in order to find out what happened to the trees and if there's another one to be found, he needs to speak with the Once-ler (Ed Helms) who lives outside the city walls. Ted has never been outside the city, but sets out on a mission to meet the Once-ler and find a tree. He succeeds in finding the...
Hollywoodized
There's a lot going for this Lorax movie. The effects beautifully mimic Dr. Suess' artwork. The voice acting really captures the Lorax. The changes to the plot generally fit the spirit of the original story - with a major exception I'll discuss later. In all, there's a lot going for the Lorax and casual viewers should enjoy it.

However, for fans of Dr. Suess' original book, the end result comes across as overly Hollywoodized. The movie imposes a meta-narrative on the original plot in which we learn more about the boy who seeks the Onceler's advice. Much of the meta-narrative works, although I think it does trivialize the environmental message. The boy now goes to seek the Onceler's advice because a girl he has a crush on wants to know more about trees. Even worse, the film has a typical happy ending, which again trivializes the book's environmentalist theme. The book's ambiguous ending leaves the reader concerned about the fate of the environment, whereas the movie allows...
It's not about what it is. It's about what it can become.
In the age of Hollywood's seeming endless films aimed against greed, consumerism, and environmental destruction, "The Lorax" is not to be outdone. Unlike the other films with hidden messages, this one is very direct. The voice of Danny Devito and Betty White made the film very special as you can see them in those roles. The film incorporates some of the original Dr. Seuss poetry to convey the message, but doesn't bog down the film with it as to lose the target audience who may not enjoy it as much as we did when we read the original first edition hard covers in the third grade.

The story is about the Once-ler (what's in a name? Ed Helms) who cuts down all the trees and at times looking like Elton John playing the Pinball Wizard. He did this to make the Thneed (a versatile Huggie) that no one wanted until a pretty girl wore one. Ted Wiggins (Zac Efron) wants to obtain a tree because the pretty redhead Audry (Taylor Swift) wants one. Sort of like Brad Pitt suddenly caring...